John Frieda Violet Crush Purple Shampoo Intensive Toning - 250mL

Product Details

John Frieda Violet Crush Intense Purple Shampoo effectively eliminates brassiness with just one wash. This powerful toning formula cleanses while swiftly neutralizing unwanted tones, resulting in fresher and brighter hair. The crushed violet pigments absorb UV light, enhancing the appearance of color-treated or highlighted blonde hair with a cooler and brighter look in a single use.

• KNOCKS OUT BRASSY TONES - Eliminate brassy tones and rejuvenate your hair with Violet Crush Intense Shampoo.
• ENRICH BLONDE COLOUR - Enhance and tone your color to reveal the best version of your blonde.
• CRUSHED VIOLET PIGMENTS - These pigments absorb UV light and emit a white-blue glow for a brighter appearance.
• BEST USED WITH VIOLET CRUSH PURPLE CONDITIONER - For optimal results, pair with John Frieda Violet Crush Purple Conditioner.

Ingredients

Usage instructions

Gently massage into wet hair, lather, and rinse thoroughly. For more intense results and to tackle stubborn brassiness, leave the shampoo on for 2-3 minutes. Use daily until you achieve your desired color, then alternate with your regular shampoo as necessary. To maintain results, follow with Violet Crush for Blondes Conditioner. Rinse hands immediately after application to avoid purple pigment transfer.

Warnings

CAUTION: For external use only. Do not use on a sensitive, irritated, or damaged scalp. Discontinue use if a rash or irritation develops. Avoid contact with eyes; if it occurs, rinse thoroughly with water. Keep out of reach of children. Prevent contact with fabrics and household surfaces to avoid staining; clean immediately if contact occurs. Use a towel to protect clothing and fabrics from wet hair.