{"product_id":"loreal-preference-ultra-vibrant-magentic-plum-hair-colour-each","title":"Loreal Preference Ultra Vibrant Magentic Plum Hair Colour Each","description":"\u003ch3\u003eProduct details\u003c\/h3\u003e\u003cp\u003eDiscover the NEW Préférence Vivids range, offering bold, luminous colors that last up to 8 weeks. This innovative formula is crafted with powerful pure dyes for ultra-vibrant results.\u003c\/p\u003e\u003ch3\u003eFeatures\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHigh impact vivid colors for a striking appearance.\u003c\/li\u003e\n\u003cli\u003eContains a blend of powerful pure dyes selected by experts.\u003c\/li\u003e\n\u003cli\u003eAchieves up to 3X shinier hair with light reflecting dyes.\u003c\/li\u003e\n\u003cli\u003eProvides up to 8 weeks of radiant color when using the Shine Protect Conditioner weekly.\u003c\/li\u003e\n\u003cli\u003eAvailable in 7 bold, fashion-inspired shades.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eGel texture formula.\u003c\/li\u003e\n\u003cli\u003e150ml mix kit for easy and even application.\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types.\u003c\/li\u003e\n\u003cli\u003eShade Magnetic Plum inspired by vibrant neon lights.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"L'Oreal","offers":[{"title":"Default Title","offer_id":45687641047252,"sku":"WW197757","price":36.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0490\/2295\/9772\/files\/197757_5ee5ab9e-0e5f-4bc7-a891-fc8e327ac999.jpg?v=1744390871","url":"https:\/\/www.dealfirst.com.au\/products\/loreal-preference-ultra-vibrant-magentic-plum-hair-colour-each","provider":"DEAL FIRST","version":"1.0","type":"link"}