{"product_id":"loreal-paris-excellence-cool-creme-permanent-hair-colour-7-11-ultra-ash-blonde","title":"L'Oreal Paris Excellence Cool Creme Permanent Hair Colour 7.11 Ultra Ash Blonde","description":"\u003cdiv\u003e\n\u003ch3\u003eGeneral Information\u003c\/h3\u003e\n\u003cp\u003eL'Oreal Paris Excellence Crème is a permanent hair color designed to provide 100% grey coverage from root to tip. This product delivers rich, natural-looking color while incorporating caring ingredients for long-lasting results. The Excellence Cool Crème range features a Triple Care Colour Routine enhanced with Hyaluronic Acid, ensuring care for your color, scalp, and hair.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNew anti-brass purple technology for vibrant, long-lasting color that remains cool.\u003c\/li\u003e\n\u003cli\u003eThe anti-brass care routine helps neutralize unwanted warm tones for a color that stays cool for up to 4 weeks.\u003c\/li\u003e\n\u003cli\u003eTriple Care Colour Routine is gentle on the scalp and hair, providing protection during and after the coloring process.\u003c\/li\u003e\n\u003cli\u003eOffers 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eAvailable in 6 anti-brass cool shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eThe ingredient list includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColouring Cream:\u003c\/strong\u003e Aqua, Cetearyl Alcohol, Ammonium Hydroxide, Ceteareth-25, Cocamide MEA, Stearic Acid, Palmitic Acid, Propylene Glycol, m-Aminophenol, 2-Amino-3-Hydroxypyridine, Ascorbic Acid, Sodium Sulfite, Sodium Hydroxide, Sodium Lauryl Sulfate, Hydroxybenzomorpholine, Hydroxyethyl-3,4-Methylenedioxyaniline HCl, Thioglycerin, Polyquaternium-6, Toluene-2,5-Diamine, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, Isopropyl Myristate, Myristic Acid, Cetrimonium Chloride, Tetrasodium EDTA, 2,4-Diaminophenoxyethanol HCl, Parfum.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper:\u003c\/strong\u003e Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Lauryl Sulfate, Sodium Benzoate, Etidronic Acid, Citric Acid, Tetrasodium EDTA.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle pH Shampoo:\u003c\/strong\u003e Aqua, Sodium Laureth Sulfate, Glycol Distearate, Sodium Chloride, Cocamidopropyl Betaine, Dimethicone, CI 17200, CI 42090, Guar Hydroxypropyltrimmonium Chloride, Cocamide MEA, Coco-Betaine, Sodium Benzoate, Sodium Hydroxide, Sodium Hyaluronate, Steareth-6, Phenoxyethanol, Acetic Acid, PEG-100 Stearate, Trideceth-10, Trideceth-3, Salicylic Acid, Fumaric Acid, Linalool, Benzyl Alcohol, Amodimethicone, Isoeugenol, Carbomer, Citric Acid, Hexylene Glycol, Hexyl Cinnamal, Parfum.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Mask:\u003c\/strong\u003e Aqua, Cetearyl Alcohol, Behentrimonium Chloride, Amodimethicone, CI 60730, Sodium Hyaluronate, Phenoxyethanol, Trideceth-6, Benzoic Acid, Linalool, Benzyl Alcohol, Isopropyl Alcohol, Isoeugenol, Potassium Hydroxide, Cetrimonium Chloride, Hexyl Cinnamal, Parfum.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePlease note that ingredient lists are updated regularly. For the most current information, refer to the ingredient list on the product packaging.\u003c\/p\u003e\n\n\u003ch3\u003eDirections for Use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCombine the colouring cream with the developer and shake well to mix.\u003c\/li\u003e\n\u003cli\u003eApply the mixture to your hair, starting from the roots and working through the lengths and ends. Leave for 30 minutes.\u003c\/li\u003e\n\u003cli\u003eRinse your hair until the water runs clear. Use the Gentle pH Purple Shampoo to eliminate excess residue.\u003c\/li\u003e\n\u003cli\u003eApply a small amount of the Anti-Brass Purple Mask. Leave in for 3 minutes, then rinse. Use the mask weekly until your next color application to maintain anti-brass results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eStorage \u0026amp; Warnings\u003c\/h3\u003e\n\u003cp\u003eStore in a cool, dry place away from direct sunlight. Follow all safety instructions on the packaging. Conduct a patch test 48 hours before use to check for any allergic reactions.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"DEAL FIRST","offers":[{"title":"Default Title","offer_id":46867123994836,"sku":"116512","price":40.49,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0490\/2295\/9772\/files\/3DF_800_155ac33a-b741-4072-ba2f-05deb17af3df.jpg?v=1782580433","url":"https:\/\/www.dealfirst.com.au\/products\/loreal-paris-excellence-cool-creme-permanent-hair-colour-7-11-ultra-ash-blonde","provider":"DEAL FIRST","version":"1.0","type":"link"}